Blog

Dispatch from the Head Sherpa

Will you #BeHere? Delaware Leads the Nation in Geo-Mapping Social Media Project

As small and medium businesses enter into electronic marketing arena, they face new challenges unlike any seen before in traditional marketing outlets. Applications, live maps, social media shout-outs all carry great weight to those users "in the know" - but how does a business get recognition and tap into this audience? How do they get people in the door?

Enter #BeHere Wilmington - an ambitious geo-locating project that aims for Wilmington to be the first city in the country to have 100% of the downtown street-level businesses added to mobile applications like Foursquare, Facebook Places, Gowalla, and Google Places.

Sherpa Sightings…

The Sherpas have been busy this month! Recently, we’ve been hanging out with our friends at Junior Achievement of Delaware, where kids come to get a head start on economic concepts and entrepreneurial skills.
At the Career Fair, April 8th and 9th:

Ethan talks with students about careers in Information Technology.

Dispatch from the Head Sherpa

MySherpa helps Light up the Queen

MySherpa® is pleased to be a part of the Light up the Queen efforts - we've pledged to offer our assistance not only in much-needed financial support to the Light Up the Queen Foundation, but by committing to help build a musician's co-op designed to assist local artists in developing business acumen and marketing plans.

US Air… Decidedly un-American

There are three things that make for a good (or in this case, bad) airline experience: attitude, equipment and amenities. In my opinion, being American means having a can-do attitude. It means having the best equipment for the job and being prepared. It also means offering amenities as a way of acknowledging “We’re all in this together!” Or better yet, “Thank you for your business!”

Dispatch From the Head Sherpa

The Economy is coming around.

Everyone I meet asks, “How do you see the economy? How are your clients doing?”

In general, our clients are holding their own by carefully watching expenses. I would split my clients into the following categories:

1/3rd are outpacing the market and continue to invest in technology for strategic advantage
1/3rd continue to implement planned upgrades and are keeping current with technology for tactical reasons
1/3rd are in a holding pattern and are neither increasing or decreasing their IT spending habits

I was at an industry conference and peer group meeting in Orlando the week before last.

Special Dispatch from the Head Sherpa!

This past month has been one of the most exciting in my career! This excitement is similar to when I started MySherpa® nine years ago which gave me some serious “keep you up at night” energy. October marks the month starting, “The Year of the Sherpa” which a self-proclaimed celebration of our clients, employees, partners and the growth and success of our business. We are excited to announce our relocation to a brand new office designed to accommodate our growth! Our new digs are located at 2060 Limestone Road which is near the intersection of Kirkwood Highway, next to the Wawa. Talk about a perk! Delaware Economic Development Office (DEDO) has been very helpful making our transition from Pennsylvania to Delaware. I would encourage other businesses based outside of Delaware to consider relocating. The process to apply for aid is straightforward and the staff at DEDO are accessible, responsive and very pro-business. Please email me if you need a personal introduction. We are planning a ribbon cutting and we will also hold one or more open houses. Keep your eyes open for our invitation.

10 Tips to help with Employee Training Programs

In an ideal world, you’d be able to hire exceptionally talented, motivated and focused employees who would be able to craft their own educational experiences in order to further not only your business, but the employee themselves. This is not that ideal world, so it falls upon the shoulders of business owners to spend a little hard-earned cash to direct and craft educational experiences that benefit the business and also keep employees motivated and happy. If you’re thinking of implementing an employee training program, here are ten tips to getting it started. Remember, not all of these will apply to your industry, but they are guidelines to setting up a program that works for you.